Lavazza: Coffe Defenders

Lavazza: Coffe Defenders

Lavazza: Coffe Defenders

Agency

Area

Year

Services

Gamindo, Lavazza, Amazon Prime

Digital Advertising for Food

2022

UI/UX, Art Direction, Illustration

The Challenge

The Challenge

The Challenge

Developed by Gamindo for Lavazza, Coffee Defenders is a purpose-driven mobile game inspired by real stories of resilience in Colombian coffee-growing communities.

The player guides a coffee plant through obstacles, symbolizing the transformation from conflict to sustainable rebirth.
Each gem collected in-game translates into real-world support, with Lavazza Foundation donating to local farmers.

The game blends social impact and entertainment, raising awareness through interactive storytelling.

Developed by Gamindo for Lavazza, Coffee Defenders is a purpose-driven mobile game inspired by real stories of resilience in Colombian coffee-growing communities.

The player guides a coffee plant through obstacles, symbolizing the transformation from conflict to sustainable rebirth.
Each gem collected in-game translates into real-world support, with Lavazza Foundation donating to local farmers.

The game blends social impact and entertainment, raising awareness through interactive storytelling.

Developed by Gamindo for Lavazza, Coffee Defenders is a purpose-driven mobile game inspired by real stories of resilience in Colombian coffee-growing communities.

The player guides a coffee plant through obstacles, symbolizing the transformation from conflict to sustainable rebirth.
Each gem collected in-game translates into real-world support, with Lavazza Foundation donating to local farmers.

The game blends social impact and entertainment, raising awareness through interactive storytelling.

I love cooking stuff.

That's why I have so many ingredients. Get in touch!

I love cooking stuff.

That's why I have so many ingredients. Get in touch!

Are you brave enough for disrupting choices?